Key Responsibilities

• Campaign Strategy & Planning – Develop data-driven digital marketing campaigns aligned with business goals.
• SEO & SEM Optimization – Enhance organic and paid search strategies to increase visibility and drive website traffic.
• Social Media & Content Marketing – Oversee social media campaigns and content strategies for brand growth.
• Paid Advertising Management – Manage Google Ads, Facebook Ads, LinkedIn Ads, and programmatic advertising to optimize ROI.
• Email Marketing & Automation – Implement email marketing strategies using automation tools like HubSpot, Mailchimp, or ActiveCampaign.
• Performance Analytics & Reporting – Track and analyze campaign performance using Google Analytics, SEMrush, and other digital marketing tools.
• Team Leadership & Collaboration – Work closely with content creators, designers, and developers to execute marketing campaigns effectively.

Required Skills & Qualifications

• Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related field
• 5+ years of experience in digital marketing campaign management
• Expertise in Google Ads, Facebook Ads, SEO tools (Ahrefs, SEMrush, Moz), and CRM platforms
• Strong knowledge of A/B testing, conversion rate optimization (CRO), and marketing automation
• Experience with influencer marketing and brand collaborations
• Proficiency in data-driven decision-making and campaign analytics

Preferred Qualifications

• Certifications in Google Ads, HubSpot Inbound Marketing, Facebook Blueprint, or SEMrush SEO Expert
• Experience with AI-driven marketing automation tools
• Knowledge of growth hacking and viral marketing strategies

Job Benefits

• Competitive salary & performance-based bonuses
• Work with top-tier brands and innovative marketing strategies
• Remote/hybrid work flexibility
• Professional growth opportunities in digital marketing leadership